ASUCLA is the student run organization at University of California Los Angeles. I work there par time as a video generalist. My role involves everything to do with Video production and motion design all to promote UCLA events such at store sales, pop up events, student contests etc. 

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for this project, my task was to illustrate and animate characters (Joe and Josie Bear) to promote the lonely hearts sale for the UCLA Computer store. I was given the character designs, as shown below (made by one of my co-workers and classmate). I took the illustrations and made two iterations / ideas. both of which were selected to be used during the promotion of the sale.